Search Engine Optimisation? No, thanks. As a small business owner, it’s likely that you pay a fair bit of attention to Search Engine Optimisation (SEO). You’ve no doubt read stats that tell you things like the first search result gets a third of the traffic, and that the tenth only gets 2.4 percent (and if you haven’t, I’m sorry you had … Read More
Getting found with Google+ Local Pages
For many small businesses, a significant number of customers come from their local area. A 2011 study by Search Engine Land showed that 59% of US consumers used Google to search for local businesses. A report from Burke (again US focused — UK specific data is not always easy to come by, unfortunately) showed that 76% of people looking for … Read More